ReelaDocs

Set up a brand kit

A brand kit keeps your brand's look in one place: your logo, watermark, intro and outro, music, fonts, colors and subtitle style. Pick it when you make a video and every video comes out on-brand.

Brand kits are included in the Creator plan and above. See Compare plans.

What a brand kit holds

  • Logo — your logo, and where it sits on the video.
  • Watermark — text (like your handle) or an image, with its position and opacity.
  • Intro — a short clip that plays before the first shot. It adds its length to the video.
  • Outro — a short clip that plays after the last shot, such as an end card. It also adds its length.
  • Music — brand music that plays under every video that uses the kit.
  • Fonts & colors — the font for titles, end cards and subtitles, and your main, accent and text colors.
  • Subtitles — the subtitle style, size and position.
  • Avatars — which of your avatars appear in this kit's videos.

You don't need all of them. A kit with just a logo works.

Find your brand kits

Open Brand kit in the left rail. All brand kits shows each kit as a card, with what's in it listed under its name. Click a kit to open it.

Your first brand kit is your default. Reela picks it for you when you start a new video.

Make a brand kit

  1. In Brand kit, click New brand kit, the first card.
  2. Add your logo.
  3. Under Add, click what you want to add next: Watermark, Intro, Outro, Music, Fonts & colors, Subtitles or Avatars.
  4. Set it up and click Save to kit.

Change a brand kit

Open the kit. Everything in it shows under In this kit, the way it will look on your video.

  • Watermark — click Edit watermark. Choose Text or Image, type your text or upload an image (a PNG with transparency works best), then pick a Position and Opacity.
  • Fonts & colors — click Change. Pick a font, or click Upload a font to use your own (OTF, TTF or WOFF). Pick a color set, or set Main, Accent and Text yourself.
  • Subtitles — click Change. Pick a Style (Clean, Bold, Boxed or Highlight), a Size and a Position (Bottom or Middle).
  • Music — click Change. Pick a track from your Library or click Upload a track.
  • Avatars — click Avatars under Add and choose from My avatars or Public. To take one out, click Remove from this kit. The avatar stays in Avatars. To make a new avatar, see Create your own avatar.

If you've changed something the kit came with, Reset to the kit's original puts it back.